With spectacular spikes of lilac-blue flower clusters emerging atop a bushy clump of silver-gray leaves. Lochinch makes a statement in any garden. Each colorful floret is dotted with a bright orange eye and pleasantly scented with a sweet. honey-like fragrance. Blossoms begin opening in mid-summer. and the show continues through the fall season. providing months of reliable color. Commonly known as a butterfly bush. Lochinch is highly attractive to butterflies and hummingbirds and resistant to damage by browsing deer.